Information including fabric and thread composition and the recycling process for each item.
We use this information to process it on our cloud platform, encrypting the information and coding an individual QR code for each SKU.
We provide the brand with labels containing an invisible QR code so they can be stitched into the garment.
The QR coded labels are then stitched into the clothes, which are sent to shops so end users can buy and enjoy them.
The end user wears and washes the garment. When the QR code becomes visible and readable by a smartphone, it’s the right time to recycle it.
We receive the QR code information from the end customer and organise the collection of the item with the brand.
We send the end user instructions to organise the collection, either by releasing the old garment as it is or with detailed instructions on how to prepare it for optimal recycling (by removing buttons and labels, etc at home).
We inform the user of the brand's promotions, discounts or loyalty points that can be used on their next purchases.